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Xerox Optra Edge

Xerox Optra Edge

Optra Edge is an integrated edge-computing hardware and software platform that lets organizations deploy AI applications in weeks instead of months. It combines industry-leading edge processing devices, a library of pre-built and custom AI applications ("skills"), and a secure device management portal for deployment and maintenance. Because processing happens on-site rather than in a distant cloud, Optra Edge reduces latency, strengthens data privacy, and keeps working even when internet connectivity is unreliable.

The platform collects data from cameras, microphones and IoT sensors, then runs configurable AI skills — from people counting and queue monitoring to facial-attention signage analytics and natural-language camera querying — to turn that raw data into operational insight, viewable and manageable centrally through the Optra Edge Portal across every deployed site.

Certified

In-store Intelligence

Typical reply within 2 business days

Capabilities

  • Edge AI processing across 5 device tiers (Compute 550 up to VZ6100, up to 157 TOPS)
  • Device management portal (deployment, monitoring, firmware/skills updates, mass enrollment, statistics by region/device)
  • Level 1 plug-and-play skills (area controls, behavioral safety, customer engagement, demographics, emergency alerts, PPE detection, vehicle/traffic tracking)
  • Level 2 customizable skills (customer contact, people counting, vehicle data, yard management)
  • Level 3 fully custom AI skill development
  • Privacy-by-design (wireframe/bounding-box abstraction, no raw video retained by default, customer-controlled access)
  • Local/on-premise processing.

Best for

Retailers, transportation/logistics and site-management operators looking to deploy camera- and audio-based operational AI (traffic, engagement, safety, signage-viewership analytics) at scale, without building custom computer-vision infrastructure themselves.

Certified solutions and versions

Optra CX2000

Validated

Available in: AR, AU, BR, CN, KZ, Europe, IN, JP, KW, MX, KR, TW, AE, GB, US, AT, BE, BG, HR, CY, CZ, DK, EE, FI, FR, DE, GR, HU, IS, IE, IT, LV, LI, LT, LU, MT, NL, NO, PL, PT, RO, SK, SI, ES, SE.

Optra VZ5100

Validated

Available in: AU, AT, BE, BG, HR, CY, CZ, DK, EE, FI, FR, DE, GR, HU, IS, IE, IT, LV, LI, LT, LU, MT, NL, NO, PL, PT, RO, SK, SI, ES, SE, GB, US.

Optra VZ6100

Validated

Available in: AU, AT, BE, BG, HR, CY, CZ, DK, EE, FI, FR, DE, GR, HU, IS, IE, IT, LV, LI, LT, LU, MT, NL, NO, PL, PT, RO, SK, SI, ES, SE, GB, US.

Certification applies only to the solutions and versions listed above. New products, modules or major versions must be validated before inclusion.

Retail media use cases supported

  • Facial Attention
  • Customer Engagement
  • Heatmap / People Counting / Queue Line Monitoring
  • Audio Validator
  • Ask Optra Anything

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Technical requirements

Cameras must support RTSP (Real-Time Streaming Protocol) and ONVIF. Requires an Optra Edge device — CX2000, VZ5000, VZ5100 or VZ6100. Ask Optra Anything specifically also requires a subscription or locally-installed Visual Language Model (OpenAI GPT-4o, Azure OpenAI, Google Gemini, Anthropic Claude, or local Llava:13b). All devices run Poky Linux with Docker-containerized skills, secure boot, and standard WiFi/Gigabit Ethernet.

Availability

Support model

  • Portal for centralized device/skill monitoring, remote troubleshooting, firmware and skills updates, and mass device enrollment
  • Hardware comes with a 1-year warranty, upgradable

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Data exchange

  • Security review passed
  • Privacy and GDPR reviewed
  • No PII transferred