Footprints & Microsoft
Footprints is part of the Microsoft Pegasus program, a cohort of 12 high-impact AI startups from around the world ready to be accelerated and change physical retail into an AI-driven business model.
Footprints AI Proprietary Technology
Our software utilizes a state-of-the-art AI model for predicting shopping behavior by collecting data from connected infrastructure (Wi-Fi, sensors) and fusing it to form customer behavioral profiles. Our proprietary AI technology integrates offline and online data to generate a comprehensive view of customer behavior, matching physical shopping habits with digital profiles to create a single customer view, including anonymous users. This enables retailers to comprehend customer shopping habits, including online and in-store searches, visits, and purchases, both current and future.