Ask Footprints AI
Copilot

Reach 50M Shoppers In-Store & Online
with Retail Ads

Retail Media Powered by AI That Understands Why People Buy. Connected to Real Shopper Purchases.

Launch Your campaign
Retailer? Join the network

Shape What Shoppers Buy

5x to 8x

ROAS

vs. 2x industry average

+25%

New to Brand

vs. standard display ads

+20%

Basket Incidence

among exposed shoppers

-50%

Cost per Lead

vs. paid social & search

Reach Shoppers Everywhere They Browse & Buy

High-impact ads fueled by real retail behavioral insights across our retail media ecosystem.

30

Retailers

65

Agencies

500+

Brands

40M+

Shoppers

3B+

Shopping Trips

7K+

Campaigns

Trusted by 500+ Brands & Agencies

It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize

Running Across 30 Retail Partners

It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
It is the Ahold Delhaize, showcasing that brands and advertisers can run retail ads to Ahold Delhaize's audiences as part of Footprints AI's Retail Media Network, and Retailers can join Footprints AI ecosystem, like Ahold Delhaize
Launch your campaign

Launch a Campaign in Minutes

See how brands use Footprints Al to plan, launch, and measure retail media campaigns—no sales call required.

Launch your campaign

+390% Sales Uplift for Jack Daniel’s

See case

How Footprints Al Works

1

Plan Audience

Target shoppers by real purchase behavior, not assumptions.

2

Launch Campaign

Reach them across in-store screens, apps, radio, and the open web.

3

Measure Sales

See exactly which ads drove actual purchases—down to the SKU.

Launch Your First Campaign

Meet Footprints Al Copilot

Your assistant for campaign planning, optimization, and real-time retail insights.

Try it now

Ask Copilot anything

When and where should I engage shoppers with retail ads?
How do I reach new buyers for my brand?
Ask something else

Footprints AI Copilot

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Hello! I'm Footprints AI Copilot. How can I assist you today?

How In-Store Measurement works, from store visits to sales uplift

With access to all our retail partners where our AI technology provides closed-loop measurement, you can track your campaign’s true reach and true impact on sales incrementality across in-store and online.

Footprints AI: Technology & Media Excellence.

Solving Biggest Gaps for Retailers & Advertisers.

Performance-based Services

In-Store& Online Retail Ads

Retail Audience Planner

Campaign Reporting

In-Store& Online Retail Ads

Free of Charge for Advertisers

Media Strategy & Sales Insights

Media Planning

Campaign Setup

Campaign Optimization

Buy – True Reach

Pay – Per View

Get – Real Sales Attribution

Latest insights

Consumer Digest

February 8, 2026

Shopping Behaviour – Retail Insights for January 2026

read more

Consumer Digest

January 4, 2026

Shopping Behaviour – Retail Insights for December 2025

read more

Consumer Digest

December 7, 2025

Shopping Behaviour – Retail Insights for November 2025

read more

Consumer Digest

November 9, 2025

Shopping Behaviour – Retail Insights for October 2025

read more

Consumer Digest

October 12, 2025

Shopping Behaviour – Retail Insights for September 2025

read more

Consumer Digest

September 14, 2025

Shopping Behaviour – Retail Insights for August 2025

read more

Consumer Digest

August 3, 2025

Shopping Behaviour – Retail Insights for July 2025

read more

Consumer Digest

July 7, 2025

Shopping Behaviour – Retail Insights for June 2025

read more

Consumer Digest

June 8, 2025

Shopping Behaviour – Retail Insights for May 2025

read more

Consumer Digest

May 11, 2025

Shopping Behaviour – Retail Insights for April 2025

read more

Consumer Digest

April 30, 2025

Shopping Behaviour, Easter Dinner – Retail Insights for Easter 2025

read more

Consumer Digest

April 25, 2025

Shopping Behaviour – Retail Insights for March 2025

read more

Couple shopping in a modern grocery store aisle while selecting products from shelves, representing shopper behavior and life stage segmentation in retail media — blog cover for Footprints AI article “Life Stage Segments: The Shopper Context Retail Media C

Blog Article

March 11, 2026

Life Stage Segments: The Shopper Context Retail Media Can Actually Use

read more

Control group concept in retail media showing exposed and unexposed shopper groups used to measure incrementality and causal sales impact

Blog Article

March 10, 2026

Holdout Groups: Retail Media's Cleanest Incrementality Test

read more

Retail media network concept showing connected retail media inventory, first-party data signals, closed-loop measurement, and scalable RMN operations

Blog Article

March 10, 2026

What Makes a Real Retail Media Network? The 4 Pillars Every RMN Needs

read more

Shopping mission concept in retail media showing shopper behavior in a supermarket aisle illustrating how shopping occasions and shopper intent influence retail media targeting.

Blog Article

March 6, 2026

Shopping Missions and Occasions in Retail Media: The Real Shopper Intent Signal

read more

Retail media baseline concept showing in-store shopper environment illustrating how retail media measurement drives campaign uplift

Blog Article

March 6, 2026

Retail Media Baseline: The Starting Line Behind Every Retail Media Uplift

read more

Blog Article

October 27, 2025

The Basket Brand Influence Graph

read more

Blog Article

October 21, 2025

What Promo Elasticity Really Tells You

read more

Blog Article

September 24, 2025

Shopping Missions: The Missing Context in Retail Media

read more

Blog Article

September 17, 2025

RFM Segments: Turning Retail Media Into Value-Based Growth

read more

Blog Article

September 10, 2025

New to Brand: The Retail Media Metric That Proves Growth

read more

Blog Article

September 4, 2025

Household Penetration: The Foundation for Lasting Brand Growth in Retail Media

read more

Blog Article

August 26, 2025

Basket Incidence: Tracking How Retail Ads Change Habits

read more

Blog Article

August 24, 2025

How Category Entry Points Supercharge Your Retail Ads

read more

Blog Article

April 22, 2025

Footprints AI, Intersnack & Profi(Ahold Delhaize) Win the IAB MIXX Retail Media Award

read more

Blog Article

February 17, 2025

How a Summit in Bucharest is Reshaping Global Commerce

read more

Blog Article

July 10, 2024

Why do 8 out of 10 retail media initiatives fail

read more

Blog Article

April 25, 2024

Revolutionizing In-Store Retail Media: Footprints AI's Twist on Amazon Sponsored Product Recommendations

read more

Blog Article

April 11, 2024

What's In-store For Digital Advertising? The Next Leap in Precision

read more

Blog Article

December 21, 2023

Premiumization: The Future for Retail Media Networks

read more

Blog Article

October 30, 2023

How Malls Make Money: From Traditional Leasing to the Era of AI and Retail Media Networks

read more

Blog Article

June 11, 2023

How Retailers Make Money: Profit Strategies Today and a Decade From Now

read more

Blog Article

May 19, 2023

Recommendation-Type AI for Physical Retail

read more

Blog Article

May 17, 2023

The Unseen Revolution: AI's Role in Personalizing Your Shopping Journey

read more

Blog Article

May 17, 2023

How Retail Media and Autonomous Stores Go Hand-in-Hand: A Shopper Friendly Guide

read more

Blog Article

May 17, 2023

Demonstrating the Impact of Showrooming on Tenants'​ Online Performance with Footprints AI

read more

Blog Article

May 16, 2023

A Retail Wildfire: How 'Beyond Trade'​ Will Drive 50% of Profits by 2030

read more

Blog Article

May 16, 2023

AI: The Bridge Between Physical and Digital Retail

read more

Blog Article

May 16, 2023

Prediction-Type AI for Physical Retail

read more

Blog Article

May 16, 2023

Categorization-Type AI for Physical Retail

read more

Blog Article

May 16, 2023

Classification-Type AI for Physical Retail

read more

Blog Article

May 16, 2023

Indoor Location Intelligence for Physical Retailers

read more

Blog Article

May 16, 2023

Priming & how to use AI to target people just before shopping

read more

Blog Article

May 16, 2023

How malls can make money in the era of Digital Disruption

read more

Blog Article

May 16, 2023

Why shopping malls in the US are struggling to survive

read more

Blog Article

May 16, 2023

5 levels of practical AI for every retail owner

read more

Blog Article

May 16, 2023

From Omnichannel to Omni-Experience

read more

Blog Article

May 16, 2023

The Halo Effect and retail gravitation

read more

Blog Article

May 16, 2023

Predictive Behavioral Modeling for Physical Shopping Activity

read more

Blog Article

February 10, 2023

HOW TO Choose your marketing objective from the predefined recipes – Drive In-Store Traffic

read more

Blog Article

February 10, 2023

HOW TO Choose your marketing objective from the predefined recipes – Increase Cross Shopping

read more

Blog Article

February 10, 2023

Homomorphism – Footprints for Retail’s unique feature or the secret ingredient that will make your Shopping Center stand out from the crowd

read more

Blog Article

February 10, 2023

HOW TO Choose your marketing objective from the predefined recipes – Increase Visit Duration

read more

Blog Article

February 10, 2023

HOW TO Choose your marketing objective from the predefined recipes – Increase Event Attendance

read more

Blog Article

February 9, 2023

The first AI Operating System for Retail Properties & Retailers Is now available on Microsoft Azure Marketplace

read more

Blog Article

February 9, 2023

Footprints for Retail and its technical capabilities that will lead Commercial Real Estate into the digital era

read more

Blog Article

February 9, 2023

HOW TO Choose your marketing objective from the predefined recipes – Measure Visitors Satisfaction

read more

Achieve your business goals with Retail Ads

Drive Awareness

Grow brand visibility

Generate Leads

Turn shoppers into users

Retarget Shoppers

Optimize frequency and conversion

Boost Sales

Generate incremental sales

Grow Loyalty

Increase customer lifetime value

Boost Your Promo

Reach more valuable shoppers

Launch Your First Campaign

Boost sales and Grow your business

Discover solutions to increase sales

Advertisers who run Boost Sales campaigns see +32% incremental sales uplift on average within the first 4 weeks.

Learn more

26.8% Sales Boost for Yummi Gummi

See case

Made for Advertisers.
Built for Outcomes.

Retailers: stores & online

Unified access to real shoppers across leading retailers.

Learn more
+ Dinner Mission
+ Beauty Routine Mission
+ Back to School Mission
+ On-the-Go Mission
+ Breakfast Mission
+ Home Cleaning Mission
+ Convenience Mission
+ Fresh & Healthy Mission
+ Quick Refill Mission
+ Baby Essentials Mission
+ Coffee Ritual Mission
+ Weekly Stock Up
+ Car Care Mission
+ Pet Care Mission
+ Weekend Grill Mission
+ Family Weekend
+ Travel Prep
+ Holiday Season Basket
+ Social Gathering
+ Sports Night
+ Sweet Friday
+ Game Night
+ Payday Basket
+ New Shopper Onboarding
+ Cross-Sell Ready
+ High Basket Value Shoppers
+ Repeated Buyers – High Frequency
+ High Propensity to Buy Snacks – Next 7 Days
+ Reactivation Target
+ RFM Champions
+ Churn Risk – High
+ High Propensity to Visit – Next 24h
+ Cola Category Buyers
+ Coffee Capsules Buyers
+ Pet Food Buyers
+ Fruits & Veg Repeat Buyers
+ Fresh Meat Buyers
+ Baby Diapers Buyers
+ Energy Drinks Buyers
+ Shampoo & Haircare Buyers
+ Household Cleaning Buyers
+ Beer Buyers – Next 48h
+ Chocolate Buyers – Last 14 Days
+ High Affinity to Coca-Cola
+ Private Label Switchers
+ Premium Chocolate Lovers
+ Discount Hunters
+ Price Sensitive
+ Quality Seekers
+ Local Brands Buyers
+ High Affinity to Nescafe
+ High Affinity to Lay’s
+ In-Store Only Shoppers
+ Fuel Station Cross-Shopper
+ Drive-Thru Convenience Shopper
+ Click & Collect Users

Target Real Shoppers

Behavioral audiences built on real purchase intent.

Learn more

Built for Brands, Agencies, and Advertisers of All Kinds

Whether you’re selling snacks or streaming services, Footprints AI helps you engage high-intent audiences.

Endemic Brands

Drive awareness and sales with precision—down to the second, store & SKU.

Non-Endemic Brands

Reach lifestyle-fit audiences in moments that drive conversions.

Launch Your Campaign

Success Stories from Brands Like Yours

Award-Winning Retail Media Campaigns

How Retail Media Delivered 15x ROAS for ZUZU Divin in a Declining Category

See how ZUZU Divin delivered 15X ROAS and accelerated trial using omnichannel retail media

See case

Dero Pro Express Outperforms a Declining Category at Launch

See how Unilever accelerated the Dero Pro Express launch, driving trial and measurable growth in a declining category

See case

Jack Daniel’s Achieves +390% Sales Uplift

How retail media helped Jack Daniel’s drive exceptional December sales growth by activating high-intent alcohol shoppers

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10x ROAS Through Retail Media: How Mutti Drove Portfolio Growth

Footprints AI helped Mutti drive national brand visibility and portfolio sales growth across the Eurocash network

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How Amstel Beat a Declining Beer Market with Store-Segmented Omnichannel Retail Media

Footprints Al, Heineken and Dentsu built a retail media strategy around real store realities and shopper behavior.

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How Coca-Cola Turned Streaming Night into a Measurable Growth Territory with Retail Media

See how Coca-Cola grew penetration, captured new buyers and delivered real incremental sales using Footprints AI

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Yummi Gummi Boosts Sales +26.8% with Retail Media

Discover how retail media turned awareness into action for Yummi Gummi, delivering sales uplift and new buyers.

See case

Haribo Achieves +32.8% Sales Uplift in 21 Days with Retail Media

See how Footprints AI helped Haribo cut through seasonal noise and secure stronger category share during the holidays.

See case

Ursus Premium Delivers +6.31% Sales Uplift During Winter Holiday

Learn how Ursus Breweries capitalized on the Winter Holiday shopping surge in Auchan stores.

See case

How Rivex Boosted Sales by 2.4X During Easter Cleaning Season

Discover how Interstar’s homecare brand leveraged Footprints AI’s retail media network to dominate Easter sales.

See case

Carlsberg Croatia Boosts Sales for Pan by 41% with Footprints AI Retail Media

See how, in just three weeks, Carlsberg’s Pan grew sales by over 40% in Studenac stores.

See case

Takis Success Story: +6% Sales Uplift in 18 Days with AI-Driven Retail Media at Profi

Takis boosted sales +6.1% in 18 days with Footprints AI, beating a declining salty snacks category.

See case

Persil Success Story: +55% Sales Surge in 26 Days with Occasion-Led Retail Media at Carrefour

Persil achieved +55% sales in 26 days with Footprints AI’s occasion-led retail media across Carrefour.

See case

ING Bank Success Story: How Footprints AI Delivered 14% Acquisition Rate and ROI Through Daily Shopping Journeys

ING Romania hit 14% acquisitions and +12.65% ROI with Footprints AI, targeting shoppers in daily journeys.

See case

AI Rules the Road: How Instant.ro Transformed Car Trading with AI-powered Retail Media

By activating geo-personalized ads across in-store, on-site, and off-site channels—down to store-level targeting

See case

Birra Moretti Sale di Mare Retail Media Success Story: A Drop of Sea Salt, A Wave of Sales

Birra Moretti achieved a +22% sales uplift and sold 10,562 extra units by using predictive retail media to target curios

See case

Ciucaș Retail Media Success Story: How Real Relaxation Turned Winter Into a Sales Engine

Ciucaș boosted winter beer sales by +69% using predictive retail media to target real-time relaxation moments, turning a

See case

Winning in a Crowded Market: How Chio Chips Drove Sales and Share of Voice with Omnichannel Retail Media

16X Better ROAS: The Unmatched Power of Footprints AI's Retail Media to Boost Sales

See case

Profi Scales 20X Retail Media Revenue with AI-Powered Monetization in Under 3 Months

Profi grew retail media revenue 20X in 3 months with Footprints AI - no overhead, full attribution, 1,800+ stores.

See case

Coca-Cola Achieves +23.29% Sales Uplift with AI-Driven Retail Media at Profi (Ahold Delhaize)

Coca-Cola & Footprints AI’s 2-week in-store campaign at Profi saw +23% sales, +28% share, & 3.84X ROAS.

See case

Lay’s & Pepsi Achieve 2.78X ROAS with AI-Driven Retail Media at Profi (Ahold Delhaize)

Pepsi and Lay’s co-branded campaign achieved impactful incremental growth with AI-powered retail media from Footprints.

See case

Fuzetea Achieves 97% Sales Growth with AI-Driven Retail Media at Profi (Ahold Delhaize)

Footprints AI’s targeted in-store & digital media boosted category penetration & sales for Fuzetea’s new canned format.

See case

Hellmann’s Spreads Holiday Cheer—And Soaring Sales—With a 161% Boost

AI-driven retail media helped Hellmann’s to double sales, outpacing competitors in the mayo aisle.

See case

Ham It Up: Meat Sales Soar by 5.4%. The Unmatched Power of Retail Media to Boost Sales.

Matache Măcelaru, a premium processed meats brand by Cris-Tim, partnered with Footprints AI to launch its new product...

See case

14% In-Store Sales Uplift: Winning Strategy. The Unmatched Power of Retail Media to Boost Sales

Nutline, a leading brand under Intersnack, partnered with Footprints AI to boost sales and strengthen its market...

See case

How AI Drives 39.51% Sales Volume Uplift: The Unmatched Power of Retail Media to Boost In-Store Sales

Neumarkt, a Romanian beer brand by Heineken, partnered with Footprints AI and Dentsu to execute a high-impact...

See case

20X Better User Acquisition Cost: The Unmatched Power of Retail Media to Generate Conversions

Instant.ro, Romania’s first AI platform for instant car valuation and trading, partnered with Footprints AI to boost...

See case

Heineken's UEFA Delivers 38.6% Extra ROI: The Unmatched Power of Retail Media to Drive Awareness at the First Moment of Truth.

Heineken, a long-time partner of UEFA Champions League, aimed to leverage the tournament’s excitement...

See case

180% Lower Customer Acquisition Cost: The Unmatched Power of Retail Insights to Improve Performance Media Campaigns

BCR, Romania’s leading bank and a part of Erste Group, sought to promote George, its digital banking platform, by...

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50% Uplift In Brand & Ad Recall: The Unmatched Power of Retail Media to Drive High-Impact Brand Awareness

YOXO, a digital mobile service by Orange, focuses on cost-effective, flexible communication solutions. By partnering...

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Dove Boosts Brand Share by 9% in 1 Month: The Unmatched Power of Retail Media to Drive Awareness and Consideration

Dove, a global personal care brand by Unilever, champions real beauty and self-confidence. By partnering...

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In-Store Sales Surge by 22% in 5 Weeks: The Unmatched Power of Retail Media to Boost Sales.

Birra Moretti, a premium Italian beer brand, partnered with Footprints AI to boost brand visibility...

See case

16X Better ROAS: The Unmatched Power of Footprints AI's Retail Media to Boost Sales.

Chio Chips, a top European snack brand, part of the Intersnack portfolio, collaborated with Footprints AI's...

See case

Expanding Profi's Retail Media Project: Now Available to All Brands and Media Agencies, After Successful Pilot with Footprints AI

Bucharest, April 23, 2024: Profi, Romania's retail network with the widest territorial expansion, and Footprints AI, ...

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Profi launches the largest Retail Media Network in Romania

The modern advertising network will be launched in partnership with Footprints AI, the Romanian retail media software...

See case

Footprints AI and First Bank: AI-Powered Conversion Rate Optimization for Mobile Banking App

First Bank (J&C Flowers & Co.) strives to provide its customers with a better customer experience and high-quality...

See case

Footprints AI and INGKA: Driving Increased Efficiency and Profitability

INGKA, the real estate company operating the shopping centers of IKEA, was looking to improve the efficiency of their...

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Revolutionizing Retail Media: How Footprints AI Helped Sonae Sierra Unlock the Power of Customer Data

Sonae Sierra is a leading European company specializing in shopping center management, and Footprints AI is an...

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Footprints AI helped Premium Auto, the importer of Jaguar & Land Rover brands in Romania, achieve a 46% conversion rate across their dealership network

Premium Auto, the importer of Land Rover Jaguar in Romania, was facing a challenge in converting leads generated and...

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Decreasing Cost per Visit for Mall of the Emirates Traffic with Footprints AI

Mall of the Emirates is one of the largest and most prestigious shopping centers in the Middle East, attracting more...

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Boosting Customer Experience with Footprints AI for ASIROM

ASIROM has been looking to digitize their insurance products and streamline their internal processes to improve...

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NEPI Rockcastle saved 42% of digital marketing cost in CEE through the cloud-based Al Retail Media Platform from Footprints for Retail

NEPI Rockcastle is the premier owner and operator of shopping centers in Central and Eastern Europe (CEE), with...

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McDonald’s Romania helps mall shoppers find the right burger in the right shopping moment

Shopping malls represent not just the core of retail economics but the heart and soul of communities and...

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Banca Comerciala Romana (Erste Group Bank AG) cuts Cost per Lead by 32% with online ads targeting real-world shoppers

BCR, the most valuable financial brand in Romania, reshaped the consumer expectations by launching...

See case

Access The Complete Beginner’s Guide to Omnichannel Retail Media anytime, anywhere - right from your device.

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Scan the QR code to download the online version.

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Types of Retail Media Campaigns

Basic

Drive Awareness

€8 CPM

Key Objective

Increase brand recall and ad recall. Increase share of voice / visibility.

Delivers

Broad reach, high visibility in and around the store, stronger top-of- mind.

What’s Different

Simple targeting and setup, built for scale and speed - ideal first step into retail media.

Metrics

Media Insights

Standard support

ADVANCED

Generate Leads

€12 CPM

Key Objective

Capture qualified leads, grow the brand's user base, Drive trial (innovation).

Delivers

New sign-ups, registrations, app installs, coupon downloads, email/phone opt-ins.

What’s Different

Outcome-driven formats (forms, QR, codes) with performance targeting and landing page / CRM integration.

Metrics

Media Insights, Shopper Insights

Standard support
+ Campaign optimization

PREMIUM

Boost Sales

€16 CPM

Key Objective

Drive incremental sales for SKUs. Drive penetration, Boost in-store activation.

Delivers

More units sold, more new-to-brand shoppers, higher basket incidence and value.

What’s Different

SKU-level targeting and optimization using real sales data, with closed-loop sales attribution.

Metrics

Media Insights, Shopper Insights. Sales Insights

Priority optimization
+ Sales reporting

ULTRA

Grow Loyalty

€24 CPM

Key Objective

Increase customer lifetime value and lock in repeat buyers, Increase frequency of purchase.

Delivers

Higher repeat rate, higher basket value, higher share of wallet.

What’s Different

Always-on audiences with 1:1 targeting and loyalty card integration.

Metrics

Media Insights, Shopper Insights. Sales Insights, Customer Details.

Dedicated strategist
+ Quarterly brand growth plan

Launch Your Campaign

Ad Formats

In-Store Media
On-Site Media
Off-Site Media

Store Take-over

Store Take-over

Sponsored Audio

Sponsored Video

In-app Notifications

Sponsored Display

Channels

Screens

Radio

Loyalty app

Sponsored Display

Sponsored Products

Lead Ad

Sponsored Search

Sponsored Video

In-app Notifications

Channels

Screens

Radio

Loyalty app

DOOH

CTV Ad

SMS Ad

Whatsapp Ad

Email Ad

Google Ad

Facebook Ad

Channels

Email

SMS

Meta

Google

DOOH

CTV (Beta)

Targeting Capabilities

Get your ads targeting to go beyond online signals.Predict & target audiences built from in-store behaviors

Shopping Missions

In-Store Behavior

Life Stage

Socio-Demographics

Geo-Contextual

Omnichannel Journeys

Measurement & Reporting

Target Real Shoppers

In-store impressions (screens, radio), Online reach (web, app, social extensions), Engagement metrics (clicks, actions)

Sales Insights

(SKU-level, volume & revenue, category performance, shopper trends over time

In-Store Audience Insights

(visitor counts, engagement duration, conversion funnel metrics)

Traffic & Sales Forecast

In-store impressions (screens, radio), Online reach (web, app, social extensions), Engagement metrics (clicks, actions)

RFM Analysis

(find opportunities, churn risks, and high- potential newcomers)

Run CampaignsAcross Our Retail Media Ecosystem

Access a unified ad network across leading retailers. Your ads reach verified audiences, powered by the same targeting, delivery and reporting standards, in-stores and online.

One activation. Multi-retailer reach.

Consistent media formats, targeting, and attribution

National, regional, or store-level customization

Launch Your Campaign

Built for Brands, Agencies, and Retailers

Self-Service or Managed – We Adapt to Your Team and Timeline.

Self-Service Platform

Log in, launch, and optimize your campaigns with full control.

Managed Service

Let our retail media experts design, run and optimize end-to-end for you.

TALK TO A MEDIA STRATEGIST

For Advertisers

Reach Real Shoppers Who Are Ready to Buy—Right Now

Reach high-intent shoppers at the moment of purchase. Measure real sales impact.

  • Target by purchase behavior
  • In-store + online reach
  • Closed-loop attribution
Advertise with Footprints AI

For Retail Partners

Turn Every Store and Every Shopper Into New Revenue

Turn your stores into a high-margin media network. Monetize without disrupting operations.

  • New revenue stream
  • Brand-safe campaigns
  • Precise shopper targeting
Monetize with Footprints AI

Latest Updates

Stay informed with our most recent news, insights and announcements.

Launch Your Campaign

Security & Industry Recognition

ISO 27001

Microsoft Solutions Partner

ISO 27701

Ready to Reach Real Shoppers?

Launch a campaign in minutes. Measure results in days.

Knowledge
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