Reach the same shopper across in-store screens, audio, mobile apps, retailer sites, direct comms, social, DOOH, and connected TV. Delivered in real time, when and where it matters most. With full control and attribution.
Unlike generic shopper marketing, programmatic, or social ads, Footprints AI campaigns are built on verified shopper behavior and closed-loop measurement, so you know who you reached, what they did, and what it drove in-store and online.
Most retail media stops at on-site banners, linear digital screens or social retargeting. Footprints AI goes further by connecting physical stores and digital channels (offline and online) into a single, orchestrated campaign flow. You activate one audience across every moment in the path to purchase, measured from exposure to outcome.
In-Store
Reaches shoppers at the point of decision via screens and audio
SKU-level sales uplift, attention
On-Site
Converts high-intent traffic inside retailer apps and sites
Engagement, add-to-cart, purchase, leads
Off-Site
Extends reach to the open web, direct, social, DOOH, and CTV
Leads, conversions, brand recall
All channels are orchestrated from the same control panel. No silos. No gaps.
Reach Shoppers at the Shelf - When They’re Ready to Act
Digital screens near category hotspots
In-store radio with dynamic ad insertion
In-store mobile app notifications and ads
Scan & Go and app-integrated sponsored product recommendations
QR-enabled smart shelf activations
Sponsored placements in self-checkout, payment terminals, smart carts
Interactive kiosks
In-Store digital sampling
Wi-Fi portals
Campaigns dynamically delivered by minute, hour, day, store, and audience type
In-store attention is 5× higher than digital, and no other surface is closer to the moment of purchase. We activate brand messaging on the exact screen, at the exact time, when high-propensity shoppers are present.
75%
more attention than static signage
5%
SKU share uplift
10%
basket incidence uplift
Footprints AI turns fragmented channels into a connected ecosystem. Every message is shown to a verified audience. Every impression is tied to sales, leads, or brand uplift. With real-time orchestration and closed-loop attribution.
Be Seen by Shoppers Already in Retail Browsing Mode
Homepage takeovers
Category banners
Personalized product placements
Sponsored search
Sponsored product videos
Dynamic offers in app
Sponsored offers, dynamic vouchers, and loyalty-linked promotions.
Shoppers browsing the retailer’s site or app are already in a decision cycle. We ensure your product is the one they see first and most often at the moment it counts.
3.5x
engagement vs. standard display
15x
ROAS on high-context display
95%
visibility on top-performing retail media apps
Reconnect with Your Shopper Beyond the Store
Open web programmatic
Sponsored posts on managed social media like Meta, TikTok, YouTube
Direct comms via email, SMS, WhatsApp
Brand messaging on connected TV
High-frequency exposure on DOOH during high-propensity windows nearby each store
The same audience that browsed your category in-store or online can be reached again across digital and physical touchpoints. This isn’t guesswork, it’s a direct connection between interest, life stage and preferences of people living in the proximity of specific stores and their shopping behaviors.
50%
lower CPL vs. Meta Lead Ads
70%
more engagement when using retail behavior data to power off-site targeting
Footprints AI turns fragmented channels into a connected ecosystem. Every message is shown to a verified audience. Every impression is tied to sales, leads, or brand uplift. With real-time orchestration and closed-loop attribution.